Our story

The future of baked goods production.

We produce around the clock—365 days a year. Using state-of-the-art equipment and decades of experience, we produce millions of bread rolls every day. Our aim is to combine the highest quality with maximum efficiency, ensuring reliable freshness at all times. In this way, we are shaping the future of bread roll production—continuously, sustainably, and innovatively.

From tradition to high-tech—our production today

Since 1999, coolback has stood for taste and freshness at the highest bakery quality. Across our four sites in Jänickendorf, Hoppegarten and Luckenwalde in the Berlin area, as well as in Suhl in Thuringia, our more than 700 employees produce over 1.2 billion baked goods each year, based on traditional and innovative recipes. Through targeted investments in state-of-the-art baking technology and continuous capacity expansion, we have established ourselves as a high-performing and reliable partner in the market.

Our specialties

We are not just a baked goods manufacturer—we are a partner to the retail trade. With state-of-the-art technology and artisanal expertise, we produce baked goods for every requirement: whether classic, organic, gluten-free, or as an innovative bake-off solution.

Quality & variety

From bake-off products and frozen items to organic and gluten-free specialties.

Innovations

Use of state-of-the-art processes (MAP packaging, sustainable frozen solutions, digital process optimization).

Customer focus

Tailor-made product and service concepts for food retail and key accounts.

Sustainability

Organic lines, resource-efficient production, CO₂ reduction, short supply chains.

Commitment & trust

Partnership-based collaboration, reliable deliveries, dedicated support.

Stronger together

Those who feel comfortable deliver top performance—this is why we ensure a fair, safe, and appreciative working environment.

We have decided,
to take the next step.

What began with a single baking line is now a success story of modern baking craftsmanship. A small bakery has become three high-performance plants that reliably supply thousands of customers every day. Step by step, we have invested in technology, quality, and people—growing from a local provider into a strong player for food retail, bake-off, and frozen products.